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3. Process

Catalyst can help you develop or streamline your organization's concept-to-customer process
(illustrated below). We help develop the ideas and opportunities and screen them into
the development pipeline. What emerges are well targeted products that
provide distinctive advantage.

Develop ideas and product
concepts that provide competitive advantage and link to portfolio strategies.
Catalyst provides techniques for selection of best concepts for development and other
techniques designed to improve the "fuzzy front end" of the
development process.
Develop
the optimal number of stages and gates and determine whether a flexible gating
process is most appropriate for the client
Understand
the tradeoffs needed to balance speed, product performance, and expenses
Fit
project phasing strategies into each stage
Catalyst can help you develop a structured development process that assures
the right opportunities receive the right priority, and are appropriately
aligned with resources. (This is also known as stages and gates.)
We can define and document existing processes and find opportunities for
improvement. Many of our clients have ISO-certified NPD processes.
Develop scorecards and metrics
for improving the process
Run gating
meetings crisply
Capture
learning and create knowledge reuse
As there is no one best practice for product development process
applicable to all firms, Catalyst Management Consulting can help you examine the available options and
select a method that best fits your business strategy.
Next stop on your guided tour: 4. Manage Pipeline
Other related Catalyst Management Consulting web pages: Metrics,
Requirements, Voice
of the customer, NPD
Experience

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